INSEAD Knowledge – Are You Asking the Right Questions of Your Data Team
This article is republished courtesy of INSEAD Knowledge. Copyright INSEAD 2021.
The expert opinion and management insights portal of INSEAD, The Business School for the World, INSEAD Knowledge showcases the latest business thinking and views from award-winning faculty and global contributors.
Author: Caroline Zimmerman, INSEAD Research Associate, Theodoros Evgeniou, INSEAD Professor of Decision Sciences and Technology Management, Daragh Kelly, VP of Data & Analytics at Burberry, and Joyce Weng, Managing Director of Bulgari UK