Madhur Kotoky | AD SME
Mentor / Business Advisor & Brand Marketing Executive

Madhur Kotoky is a distinguished Business Advisor and seasoned Brand Marketing Executive with a robust track record in steering successful global marketing initiatives. Specializing in Marketing and PR Strategy, Brand Development, and Integrated Campaign Management, Madhur has demonstrated expertise across a spectrum of sectors, including B2B technology (SaaS, digital transformation, sustainability), consumer technology, non-profits, government, aviation, media, and entertainment.

In his recent role as a leader at Autodesk, Madhur played a pivotal role in orchestrating the brand transformation in Emerging Markets across Europe, the Middle East, and Africa. His prior experience with global marketing consultancies involved managing a diverse portfolio of international brands, including Canon, The Software Alliance (BSA), ArcelorMittal, Cargill, Discovery Networks, UNICEF, World Bank, and Hay Group.

Madhur is passionate about empowering business leaders to foster growth, develop their teams, and cultivate a thriving corporate culture through the potential of their brand. His approach is rooted in data-driven and strategic methodologies, ensuring impactful marketing communication strategies that drive significant business outcomes.

As a firm believer in the transformative power of marketing, Madhur lives by Seth Godin's quote: "Marketing is the act of making change happen. Making is insufficient. You haven’t made an impact until you’ve changed someone." He envisions the technology-driven transformation in marketing communications as an incredible opportunity for business owners to build and scale ventures that profoundly impact their communities.

Madhur's professional journey has been enriched by experiences in global hubs such as Dubai, Bangalore, New York City, Doha, Paris, Frankfurt, and Riyadh. He excels in global multicultural environments, a testament to his adaptability and effectiveness on the international stage.

An alumnus of HEC Paris and the S.I. Newhouse School of Public Communications at Syracuse University, New York, USA, Madhur Kotoky is also a distinguished member of the Chartered Institute of Marketing, UK, holding the esteemed MCIM status. His blend of education, diverse experience, and strategic prowess positions him as a valuable mentor capable of steering businesses toward transformative success in the dynamic world of global marketing.

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