A marketing plan sets you on the right course to achieve your business goals a reality. It provides direction for your team's campaigns, goals, and growth.
Your marketing plan should be a clear, concise, and well thought out document that guides you through your program. Using a template will help you focus on the objective of your marketing and how you intend to accomplish that objective.
Six major elements to scope out in order to create a successful marketing plan include:
Review your marketing plan often - quarterly or even monthly. That doesn't mean you have to revise it every month. But take some time to evaluate it and make sure you're on track.