Today the predictive capacity of data mining has changed the design of business strategies. Businesses can learn more about their customers to develop effective business strategies, increase sales and decrease costs.
So how do companies use data mining for marketing purposes?
The predictive capacity of the data mining has changed the design of business strategies.
With data-backed assumptions, businesses can now create deeply personalized & targeted marketing campaigns, ensuring ensuring an increase in sales at the fraction of the cost.
Do you know what the main steps to start applying data mining are?
Take the quiz to find out!