When you know how to properly do research, it’s much easier to answer such questions effectively, rather than proceed purely on gut feeling.
At its core, research is an attempt to answer a question, such as “How do I get users to flock to my app for downloads/paid subscriptions?” or “How do I get users not to churn (uninstall)/unsubscribe to my app?”. In this video, we will dive headfirst into how an aspiring entrepreneur can address such problems via research, by taking the case study of DuoLingo, the most successful language-learning mobile app today.
Find out in this video how you can identify a problem that you want to solve by following the rigorous steps of objective researching.